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Anti Hair-Thinning Shampoo Gold Label Shampoo 16 oz

Anti Hair-Thinning Shampoo Gold Label Shampoo 16 oz

Award-winning biotin shampoo with 17 key active ingredients that helps reduce the appearance of hair thinning due to breakage

$29.99 USD
$29.99 USD
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Awards

• Beauty Innovation Awards 2025: Shampoo Product of The Year
• Her Campus College Beauty Award: Haircare
• Global Green Beauty Awards 2023: Best Natural Beauty Product; Highly Commended

Multi-award-winning biotin shampoo featuring our original 17 key active ingredient formula that helps reduce the appearance of hair thinning due to breakage. Winner of Her Campus College Beauty Award and Global Green Beauty Awards for effective, natural hair care. Clinically tested with proven results for increased volume, strength, and shine.

Multi-award-winning biotin shampoo featuring our original 17 key active ingredient formula that helps reduce the appearance of hair thinning due to breakage. Winner of Her Campus College Beauty Award and Global Green Beauty Awards for effective, natural hair care. Clinically tested with proven results for increased volume, strength, and shine.

Wet hair: Thoroughly saturate hair with warm water

Apply shampoo: Lather into wet hair using quarter-size amount

Massage scalp: Gently massage for 2 minutes to encourage optimum penetration of active ingredients

Rinse thoroughly: Remove completely with warm water
Follow with conditioner: Use with PURA D'OR conditioner for best results

Timeline: Initial results visible after 3 months of consistent use, continue thereafter

Frequency: Daily use recommended for optimal benefits
Individual results may vary

Safety & Care
For external use only. Avoid contact with eyes. Safe for color-treated, damaged, and chemically-treated hair. Hypoallergenic and suitable for sensitive scalps. If irritation occurs, discontinue use. Packaging may vary. Individual results may vary.

Biotin: Essential B-vitamin that supports the appearance of stronger, healthier hair

Red Korean Seaweed: Marine botanical that helps create the appearance of thicker, more voluminous hair

Tea Tree Oil: Clarifying essential oil that supports clean, healthy scalp environment

Argan Oil: Nourishing oil that protects hair shaft from breakage while adding shine

Nettle Leaf Extract: Nutrient-rich botanical traditionally used for hair wellness

Pumpkin Seed Oil: Natural source of nutrients that support hair and scalp health

Saw Palmetto: Traditional botanical extract known for hair wellness properties

Decolorized Aloe Barbadensis (Aloe Vera) Leaf Juice*, Decyl Glucoside, Cocamidopropyl Hydroxysultaine, Polyquaternium-71, Cocamide Mipa, Disodium Laureth Sulfosuccinate, Polyquaternium-73, Disodium Lauryl Sulfosuccinate, Lactobacillus Ferment, Salix Alba (Willow) Bark Extract*, Melaleuca Alternifolia (Tea Tree) Leaf Oil*, Argania Spinosa (Argan) Kernel Oil*, Nigella Sativa (Black Cumin) Seed Oil*, Urtica Dioica (Nettle) Leaf Extract*, Grateloupia Elliptica (Red Korean Seaweed) Extract, Biotin, Serenoa Serrulata (Saw Palmetto) Fruit Extract*, Cedrus Atlantica (Cedarwood) Bark Oil*, Rosmarinus Officinalis (Rosemary) Leaf Oil*, Salvia Sclarea (Clary) Oil*, Polygonum Multiflorum (He Shou Wu) Root Extract*, Hibiscus Sabdariffa (Hibiscus) Flower Extract*, Prunus Africana (Pygeum) Bark Extract*, Cucurbita Pepo (Pumpkin) Seed Oil*, Camellia Sinensis (Green Tea) Leaf Extract*, Zinc Sulfate, Soy Isoflavones**, Beta-Sitosterol, Phyllanthus Emblica (Amla) Fruit Oil*, Citrus Limon (Lemon) Peel Oil*, Citrus Grandis (Grapefruit) Seed Extract*, Cymbopogon Flexuosus (Lemongrass) Oil*, Nicotinic Acid (Niacin)*, Tocopherol (Vitamin E)*, Sorbitan Oleate Decylglucoside Crosspolymer, Xylityl Sesquicaprylate, Citric Acid.

*Certified Organic Ingredient

**Non-GMO

Multiple beauty awards winner → recognized by Her Campus College Beauty Award for Haircare and Global Green Beauty Awards 2023 for Best Natural Beauty Product

Original 17 key active formula → our flagship proprietary blend with biotin, red Korean seaweed, nettle, pumpkin seed, and black cumin seed oil for comprehensive support
Clinically tested effectiveness → validated through tress test studies showing measurable improvements in hair strength and reduced breakage

Gentle yet powerful cleansing → removes buildup while nourishing hair with organic extracts and essential nutrients for healthier-looking strands

Clean beauty pioneer → free from harsh chemicals, environmentally responsible, hypoallergenic, vegan, and cruelty-free formulation

What You'll Notice
Rich, luxurious lather with natural earthy scent from botanical essential oils. Hair feels immediately softer, shinier, and healthier-looking after first wash. The award-winning formula provides gentle yet effective cleansing without stripping natural oils. Over 3+ months of consistent use, customers report visible improvements in hair volume, reduced breakage, and overall hair health.

How It Works
Our original 17 key active ingredient blend works synergistically to support healthier-looking hair. Biotin and essential nutrients nourish hair to boost strength and resist breakage, while red Korean seaweed and botanical extracts create optimal conditions for the appearance of thicker, more voluminous hair. The clinically tested formula targets breakage at the source while maintaining gentle, daily-use compatibility.

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FAQ
  • Does it help with hair breakage?

    Yes this formula is positioned to help reduce the appearance of hair thinning due to breakage and to leave hair looking fuller and stronger. Expect visible improvements in look/feel over several weeks with consistent use (most users leave it on 2 minutes and pair with conditioner)

  • Is it good for daily use?

    Yes, this gentle yet effective formula is designed for daily use. The award-winning blend provides thorough cleansing while maintaining hair and scalp health, making it suitable for regular use as part of your daily hair care routine.

  • Is this shampoo scented?

    Yes. It has a natural, herbal/botanical scent from the ingredient blend. Most describe it as clean and plant-based, but scent is subjective and a minority find it strong. If you’re sensitive to fragrance, follow with a conditioner you enjoy or reduce leave-on time.

  • Does it contain sulfates?

    No. It’s formulated without harsh sulfates (like SLS). It uses milder surfactants and an aloe-based system, which is why lather may be lighter than salon shampoos.

  • Can it be used on curly hair?

    Yes. It’s sulfate-free and suitable for curls. Because some users report dryness and low lather with sulfate-free cleansers, work it through the scalp first, add a little water to build lather, then gently distribute through lengths. Always follow with a moisturizing conditioner and detangle with fingers or a wide-tooth comb.

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