Less hair in the drain.
In 8 weeks.
If you're finding more hair in the drain than you used to, you're not imagining it. And you do not need another pill, foam, or treatment. Just a better shampoo.
Strengthens each strand at the root, so hair breaks off less when you brush or style.
Clean ingredients that earn their place.
Most shampoos clean with harsh sulfates that dry and irritate the scalp. That is the opposite of what thinning hair needs. Gold Label is built the other way around: 17 high-quality botanicals that cleanse gently and help strengthen each strand, so it is less likely to break off.
Every active earns its place. No fillers, no coating tricks that wash out by morning. Slide through a few of the ones doing the work.
About the scent: it comes from real botanicals, so the bottle smells herbal in the shower. It rinses out. Your hair will not smell like the shampoo once it is dry.
66,004 women found what actually worked.
"I dreaded my elder years for fear of losing my hair. I turned 70 this year with a great head of hair. I will never abandon this amazing shampoo and conditioner. EVER!"
"I'm 15+ years post menopause and have lost half of my thick hair over the years. I cannot afford to lose anymore. I've tried many more expensive products and this one absolutely works within a couple of uses."
"I am 45, going through menopause and my hair was falling out even taking Nutrafol for years, minoxidil, oils. I've used this 4 days and my hair is amazing. It's not falling out anymore like it was."
"I lost nearly half my hair over a few months. Previously when I finished washing it would look like a full hairpiece was lying on the drain. Now there's a normal amount of hair on the drain. Very happy with the progress."
"Nothing was stopping my shedding, even vitamins. I used to use Nioxin until they changed the formula. My hair is soft and fluffy again, I have baby hairs galore, and I'm not shedding all over my floor."
"I'm in my mid-50s and about 9 months ago I started experiencing hair loss from menopause. It freaked me out. A few weeks in, this shampoo and conditioner seem to be doing a good job, and they leave my hair even softer and shinier than my old brand."
Thinning has a root cause. So does the fix.
Thinning hair is not fixed by washing more often or using a volumizing spray. It starts at the scalp. That is where Gold Label works.
Buildup
Over time, buildup collects around the follicle and crowds out new growth. You cannot see it, but it is there after every wash with a shampoo that does not remove it. Gold Label clears it away.
Harsh sulfates
Most shampoos clean your hair by stripping it. That dries and irritates the scalp. It is the opposite of what thinning hair needs. Gold Label is sulfate-free, so it cleans gently and keeps the scalp where it needs to be.
Undernourished follicles
Without the right support, strands grow in thinner with every wash. 17 active botanicals, including biotin, nettle, and argan, work together to nourish each strand at the root.
Breakage
A lot of what looks like thinning is actually breakage. Strands snap mid-length and hair looks thinner than it is. Stronger strands break less. That is what you start to feel first.
Recognized, and held to a clean standard.
Formulated without the harsh ingredients thinning hair does not need, and recognized by the industry for it.
Give it the full eight weeks.
Hair does not change overnight. Anyone who promises that is not being honest with you. Here is what most women describe:
Give it 8 weeks. Over 66,000 women already have.
Start today and give it eight weeks.
The same Gold Label Shampoo and Conditioner Set behind those 66,004 reviews. One set lasts most women two to three months.
Tested on women 22 to 66. Here is what they reported.
Self-assessment results from an independent 8-week clinical study of 33 women, ages 22–66 (mean age 48), using the Gold Label Shampoo and Conditioner at least 3 times per week. Media Lab Science, 2022.
These statements describe the cosmetic benefits of the product (gentle cleansing, conditioning, and reducing the appearance of hair thinning due to breakage). This product is not a drug and is not intended to diagnose, treat, cure, or prevent any disease, including hair loss. Individual results vary.
Clinical figures are self-assessment results from an independent 8-week study of 33 women (ages 22–66), Media Lab Science, 2022. Review figures reflect verified Amazon purchasers of the 16 oz Gold Label Set (66,004 reviews; 4.3★ average).

